Should newspapers fear their online shadows?


September, 2003:  Chapter 417 of the cannibalization discussion, this time in a “brown bag” at Medill.

“It’s not just about the content,” Youngman said. “It’s about the relationship with the reader and what we do with it. I don’t see the newspaper going away, but I have a very broad definition of a newspaper.”

Media Management Center: MMC News.


About Owen Youngman

Professor Emeritus of Journalism and formerly Knight Chair in Digital Media Strategy, Medill School of Journalism, Northwestern University. Formerly senior vice president/strategy and development and director of interactive media, Chicago Tribune.