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Should newspapers fear their online shadows?

September, 2003:  Chapter 417 of the cannibalization discussion, this time in a “brown bag” at Medill.

“It’s not just about the content,” Youngman said. “It’s about the relationship with the reader and what we do with it. I don’t see the newspaper going away, but I have a very broad definition of a newspaper.”

Media Management Center: MMC News.

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