The last sentence of this excerpt goes right to the heart of the matter. A long post, but a good one, from Brian Solis. Worthy content combined with evangelism and clever promotion will earn visibility and expanded syndication through retweet (RT), link shares, Diggs, Stumbles, bookmarks, tweetbacks, Likes, and other […]
Business of media
Along with Northwestern colleague Mike Smith, I chatted with a Voice of America reporter recently about the newspaper industry’s path through its current thicket. In March, the Chicago Sun Times newspaper filed for Chapter 11 bankruptcy protection. It was the latest in a series of newspaper bankruptcies and closures […]
Bankruptcies, Closures Plague Industry (VOANews.com)
In which a morning's worth of NYT dispatches has me looking back to Belshazzar. The line for serving audiences better will be forming at the right; no shoving, please.