Archive for April, 2010

Have use case, will time-travel: An interview

Friday, April 23rd, 2010

Once again we come to “Talk Like Shakespeare” Day in Chicago. This time around, not only are the city literati asking us to use thee’s and thou’s where appropriate, but also to consider submitting items – by email, lamely enough – for a nascent “Blog Like Shakespeare” effort.

What, they didn’t notice last year’s interview with the Bard here on “The next miracle”?

Anyway, I got such good stuff from Will last year about current trends that I figured I ought to go back and ask a few questions related to topics that have surged into the public consciousness since his last birthday. Herewith thou shalt find a transcript:

mapdataTNM: Nice to see you again. Did you manage to take a walk through Northwestern’s Shakespeare Garden on your way over, as I suggested?

WS: Daffodils,
That come before the swallow dares, and take
The winds of March with beauty.

TNM: Yes, there are a few hanging on, even though it’s nearly May. Glad you noticed them. Anyway, today I mostly wanted to show you an iPad and get your early thoughts. So if you can hang on a second while I log into the network…

WS: That I might touch!

TNM: Well, sure…

WS (chuckling): How poor are they that hath not patience! (picking it up) I know from whence this same device proceeds.

TNM: There’s no mistaking something from Apple, is there? So many people think their products are just plain fun to use.

WS: No profit grows where is no pleasure ta’en.

TNM: I’ll remember that. Actually, I know lots of media companies that would do well to remember that. OK, let’s start your assessment with the iBooks and Kindle apps. How do you like reading your own words on something like this? By the way, Shakespeare Pro for the iPad cost me $19.99.

WS (to himself): Knowing I lov’d my books, he furnish’d me From mine own library with volumes that I prize. (aloud, after a pause) Trust not my reading, nor my observations, Which with experimental seal doth warrant the tenure of my book.

TNM: You’re not getting off that easily.

WS (reluctantly): I will hereupon confess I am in love.

TNM: You’re kidding. You like this better than a “real” book?

WS: Is this not a lamentable thing, that of the skin of an innocent lamb should be made parchment?

TNM: Actually, these days we use wood pulp.

WS: I beseech you be not so phlegmatic.

TNM: Well, I am the reporter here. You want to try something else?  The video player, maybe? (Skipping past Lady Gaga, I queue up a little Miley Cyrus.)

WS: (watching, and now beginning to talk directly to the iPad): Their images I lov’d I view in thee, and thou (all they) has all the all of me.

TNM: Hmm, maybe not the greatest idea. Want to play with Twitter? (Will shakes his head, puts down the device and backs slowly out of the room.)

WS: The time is out of joint.

TNM: See you next year?

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Update: A Day with Northwestern in Evanston

Saturday, April 17th, 2010
A Day With Northwestern in Evanston 2010 by NUOARD
A Day With Northwestern in Evanston 2010, a photo by NUOARD on Flickr.

Here I am delivering my lecture on April 17, as described in this earlier post. The crowd was large and responsive, and the email followups I received later indicated that a good time was had by…many.

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Not dead yet (add end)

Saturday, April 10th, 2010

During the fall, I wrote here several times about the fall Interactive Innovation Project at Medill, whose students studied obituaries both as a form of journalism and as a source of audience and revenue. The class was sponsored by Legacy.com, the Evanston-based company that partners with hundreds of newspapers to host their online death notices, and at the end of the term Legacy received specific recommendations that went beyond the class’s white paper, “The State of the American Obituary.”

This week, on its Web site, obitresearch.com, the class released those recommendations to the industry at large: a report entitled “Transforming the Obituary Landscape.” that contains their findings (use the previous link to download a copy).  Rich Gordon, with whom I led the project, published his assessment of the opportunity and challenges on Poynter.org.  And as detailed in this Medill press release, Legacy announced its reaction to and decisions on implementing the recommendations (these are also detailed on obitresearch.com).

Though I am on the Legacy board, I was not involved in any way with management’s decisions on which parts of the recommendations should be implemented.  On balance, switching back and forth between my board hat and professor hat, I can support the student rationales for why each recommendation was made, and the Legacy rationales for the choices it made.  Rich Gordon’s post is probably the best place to go for a nuanced overall point of view, so here is yet another link so you don’t have to scroll up to go there.

Obit geek that I am, I see plenty of upside in the obituary and death notice category – for all involved. Not dead yet, indeed.

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